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Adidas Gazelle

SneakersRetro

DormantStage 6 of 7 ·

Momentum Index

attention 29breadth 99persistence 83velocity 23Always shown with the index, never as a lone score.

Who is wearing it?

Age data coming soonAwaiting our demographic source. We don't guess.

Where is it popular?

California 100
Utah 100
Washington DC 99
New York 85

Ranked by share of each state's own searches, not by market size. Small states surface here often for that reason.

How widespread is it?

Regions (US)high (0.99)

RetailInsufficient evidence

AgeInsufficient evidence

Why it's happening

Utility-driven adoption60%

Normalization40%

Bottom line

Quiet: still well below its own peak, and not gaining on the market either. People keep coming back to it at a steady rate, not in a single spike.

1Discovery2Rising3Peak4Cooling5Normalized6Dormant↻Revival

Phase history (5 years)

2022-01 dormant→2023-01 peak hype→2024-01 peak hype→2025-01 normalized→2026-01 cooling→2026-06 dormant(retrospective diagnosis; see How it works)

Based on Google TrendsLimited evidenceUpdated 2026-07-18Evidence gaps: retail sell-through, resale prices, street-style imagery, age data, Wikipedia coverageHow we compute this →

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