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Baseball Cap
Image: AI-generated illustration

Baseball Cap

Hats
NormalizedStage 5 of 7 · broadly flat
66/ 100
Momentum Index
attention 53wikipedia 64breadth 99persistence 88velocity 50Always shown with the index, never as a lone score.

Who is wearing it?

Age data coming soonAwaiting our demographic source. We don't guess.

Where is it popular?

  1. Wyoming 100
  2. New Jersey 60
  3. California 59
  4. Washington DC 59

Ranked by share of each state's own searches, not by market size. Small states surface here often for that reason.

How widespread is it?

Regions (US)high (0.99)
RetailInsufficient evidence
AgeInsufficient evidence

Why it's happening

Utility-driven adoption58%
Normalization42%

Bottom line

This one has stopped behaving like a trend. It is running at about half its record, steady, and persistently searched. Interest is persistent and steady, which reads as everyday use rather than a moment.

Phase history (5 years)

2022-01 normalized→2023-01 normalized→2024-01 normalized→2025-01 normalized→2026-01 normalized→2026-06 normalized(retrospective diagnosis; see How it works)
Based on Google Trends + WikipediaModerate evidenceUpdated 2026-07-26Evidence gaps: retail sell-through, resale prices, street-style imagery, age dataHow we compute this →

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