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Bucket Hat
Hats
DormantStage 6 of 7 · trending down
attention 57wikipedia 52breadth 99persistence 0velocity 38Always shown with the index, never as a lone score.
Who is wearing it?
Age data coming soonAwaiting our demographic source. We don't guess.
Where is it popular?
- Hawaii 100
- New York 95
- California 92
- Maryland 88
Ranked by share of each state's own searches, not by market size. Small states surface here often for that reason.
How widespread is it?
Regions (US)high (0.99)
RetailInsufficient evidence
AgeInsufficient evidence
Why it's happening
Normalization67%
Utility-driven adoption33%
Bottom line
The trend is running at about half its record and nothing in the last year suggests it is waking. Fading searches here look like the trend becoming ordinary, not dying.
1Discovery2Rising3Peak4Cooling5Normalized6Dormant↻Revival
Phase history (5 years)
2022-01 normalized→2023-01 cooling→2024-01 normalized→2025-01 dormant→2026-01 dormant→2026-06 dormant(retrospective diagnosis; see How it works)
Based on Google Trends + WikipediaModerate evidenceUpdated 2026-07-26Evidence gaps: retail sell-through, resale prices, street-style imagery, age dataHow we compute this →
PRO Peak probability & 12-month forecast
Lifecycle forecasting, trend radar history, watchlists, exports. Opening soon.
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