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New Balance 550
Photo: Ervan M Wirawan / Unsplash

New Balance 550

SneakersRetro
DormantStage 6 of 7 · ↓
29/ 100
Momentum Index
attention 17breadth 99persistence 4velocity 17Always shown with the index — never a lone score.

Who is wearing it?

Age data coming soonAwaiting our demographic source. We don't guess.

Where is it popular?

  1. California 100
  2. New York 87
  3. New Jersey 84
  4. Georgia 82

US states, relative search interest

How widespread is it?

Regions (US)high (0.99)
RetailInsufficient evidence
AgeInsufficient evidence

Why it's happening

Normalization53%
Utility-driven adoption41%
Hype-driven growth6%

Bottom line

Attention sits far below its former peak with no sign of waking. The evidence fits normalization more than decline. Recent movement points downward.

Phase history (5 years)

2022-01 normalized→2023-01 rising→2024-01 cooling→2025-01 dormant→2026-01 dormant→2026-06 dormant(retrospective diagnosis — see How it works)
Based on 1 sourcesLimited evidenceUpdated 2026-07-18Evidence gaps: retail, resale_sold, street_style, age_demographics, social_pageviewsHow we compute this →

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