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Office Siren

WorkwearY2K

DormantStage 6 of 7 · ↓

Momentum Index

attention 30breadth 99persistence 100velocity 28Always shown with the index — never a lone score.

Who is wearing it?

Age data coming soonAwaiting our demographic source. We don't guess.

Where is it popular?

WY 100
WI 68
DC 62
California 56

US states, relative search interest

How widespread is it?

Regions (US)high (0.99)

RetailInsufficient evidence

AgeInsufficient evidence

Why it's happening

Utility-driven adoption60%

Normalization31%

Hype-driven growth8%

Bottom line

Attention sits far below its former peak with no sign of waking. Steady, persistent interest suggests everyday use rather than a moment. Recent movement points downward.

1Discovery2Rising3Peak4Cooling5Normalized6Dormant↻Revival

Phase history (5 years)

2022-01 dormant→2023-01 rising→2024-01 rising→2025-01 rising→2026-01 dormant→2026-06 dormant(retrospective diagnosis — see How it works)

Based on 1 sourcesLimited evidenceUpdated 2026-07-18Evidence gaps: retail, resale_sold, street_style, age_demographics, social_pageviewsHow we compute this →

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